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Your Outfit of the Day, now for your skin.
OOTD is a modern Korean skincare and makeup brand inspired by daily self-expression — offering simple, effective, and stylish beauty essentials for every mood.
With light textures, natural tones, and skin-friendly formulas, OOTD helps you look effortlessly fresh from morning to night.
Perfect for young women and men (18–35) who love fun, easy, and aesthetic beauty that fits every lifestyle.